For Partners & Sponsors
Reach Triangle parents at the exact moment they're planning.
The Kid Planner is where Triangle NC parents go to find and organize camps, activities, and coverage for their kids. When a parent is here, they're already in planning mode — actively deciding where their kids will spend their time and money.
The audience
Sponsorship placements
Newsletter Sponsorship
Featured placement in The Kid Planner Weekly — sent every Tuesday to Triangle parents actively booking camps. One sponsor per issue. Includes brand mention, link, and 2-line description.
Best for: enrichment programs, tutoring centers, children's photographers, kids' birthday venues, swim schools
Reach parents mid-decisionSite Sponsorship
Persistent 'Presented by' placement on The Kid Planner homepage. Seen by every parent who visits to find and plan camps. Fits naturally with the site's free-to-use positioning.
Best for: local family brands wanting sustained awareness with Triangle parents
Always-on visibilityCategory Sponsorship
Sponsor a specific camp category (STEM, Sports, Arts, etc.). Your brand appears alongside every camp in that category. Highly targeted to your audience.
Best for: brands aligned with a specific activity type
Category-specific targetingWhat we don't do
- No display ads or banners that interrupt the parent experience
- No sponsored camps that appear as organic listings
- No data selling or audience sharing
- No partnerships that compromise editorial independence on camp listings
Interested in sponsoring?
Tell us your brand, which placement interests you, and any questions. We respond within 2 business days.